Straight to the Point.

Carolina Forward

Client

Carolina Forward

deliverables

Video Production

Project

Campaign

Services

Video Production Digital Strategy

Year

2024

"Straight to the Point" is a two-part documentary series that steps into the heart of North Carolina's barbershops. An organic spaces where politics, community, and candid conversation naturally intersect.

Through the eyes of Jordan and Chris, two local barbers, we explore what drives or discourages young Black men's engagement with the 2024 election.

Inside these community hubs, where trust flows as freely as conversation, strangers become confidants, sharing personal stories and perspectives that reveal deeper truths about political participation in their community.

"Straight to the Point" is a two-part documentary series that steps into the heart of North Carolina's barbershops. An organic spaces where politics, community, and candid conversation naturally intersect.

Through the eyes of Jordan and Chris, two local barbers, we explore what drives or discourages young Black men's engagement with the 2024 election.

Inside these community hubs, where trust flows as freely as conversation, strangers become confidants, sharing personal stories and perspectives that reveal deeper truths about political participation in their community.